Description
Attached are the expert session links. Again, you need to pick only one from the 4 to work on. A two-page write-up for the Expert Session of your choice.
In this assignment, you are expected to teach someone else everything you have learned about the specific technique from the expert session. Again, this is NOT a simple summary or regurgitation of information. Rather, you must organize the information and explain it in a way that helps someone else (e.g., your managers or co-workers) understand the essence of the specific technique discussed in the Expert Session. You can use bullet points, diagrams, prose, or any other format that helps teach the material effectively.
Your score will depend on your performance in the following aspects:
(a) demonstration of a good understanding of the marketing tool discussed in the expert session,
(b) articulation of how the tool could be useful for marketers, and in what way, as well as
(c) professional writing (e.g., no typo, no obvious grammatical errors, consistent format, etc.).
The write-up is expected to be completed within 2 pages in the format of single-spaced, Times New Roman Font Size 12 and 1-inch margin.
Attached are the expert session links. Again, you need to pick only one from the 4 to work on. A two-page write-up for the Expert Session of your choice.
DUE ON 6/2/20 BY 5:30 PM