HU Principles of Marketing Consumer Privacy Policy Essay


In this assignment, you will be creating a Consumer Privacy Policy for your New Shoes Company based on the insight you have gained this week regarding privacy policies and their importance to business and consumers. This policy will communicate with your potential and existing consumers how you will handle their personal information on your sites and social media accounts.
As you prepare this assignment, please be sure to include the following elements in your Privacy Policy:
Why you wrote the policy
The plan to protect consumers’ personal information

How you will handle consumer personal information (shared and not shared)
How you will update consumers regarding the policy
How the information attained is used
How the consumer can opt- out
My Company is a shoe company that makes Gumboots in the foreign and domestic market

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