MT460-1: Assess business strategy using a variety of seminal theories, principles, and concepts.
GEL-1.02: Demonstrate college-level communication through the composition of original materials in Standard English.
You will find the following resource to be a helpful guide in your analysis of your chosen case study: Guide to Case Analysis. This assignment will require intensive interpretation skills. Be sure to read this Case Analysis Guide to prepare. Be sure to use the grading rubric as a checklist.
Choose an award-winning company from the Baldrige Performance Excellence Program website to study. You will evaluate the Award Application Summary as a business case. You are the director of strategy and business Intelligence for your chosen company. You are conducting an evaluation of your chosen company for an upcoming annual report. Your goal is to demonstrate skill and expertise in the evaluation of the strategic position of your company. You will be submitting this report to C-level executives for consideration. Use the following criteria to evaluate your chosen award-winning organization to determine how its business strategy positions the company to achieve competitive advantage over its competitors.
Assignment Part 1 Requirements:
Create a thesis statement. Explain what is meant by business strategy (read pages 34 in your textbook). Use theories, principles, and concepts from various research resources. Give examples.
Provide background information about your chosen company, including the company name, industry sector in which the company operates, products, and target market. Elaborate and use research.
Describe the type of competitive advantage your chosen company has established (read pages 46 in your textbook). Explain. Use examples.
Explain how your chosen companys strategy will evolve over time (read pages 8-11 in your textbook). Use examples.
What is your chosen companys business model, and why is it important? (Read pages 1112 in your textbook.) Use examples.
What makes the company’s strategy a winner? (Read pages 1216 in your textbook.) Explain. Use examples.
Assignment Part 2 Requirements:
Critically evaluate the vision, mission, and values of your chosen company (read pages 2129 in your textbook). Use research to explain and give examples.
Assess the objectives (stretch, strategic, and financial) for your chosen company (read pages 3033). Give examples.
Explain why the strategic initiatives taken at various levels of your chosen company must be tightly coordinated (read pages 3439 in your textbook). Give examples.
Evaluate what your chosen company did to achieve operating excellence and to execute its strategy proficiently (read pages 3940 in your textbook). Give examples.
Evaluate the role and responsibility of the governance body in overseeing the strategic management process of your chosen company (read pages 4042 in your textbook).